Travel Industry News

Why Social Media Matters in the Travel Industry

An article for Melt Content, April 2014

"Recent research reveals one in 10 companies in the UK travel sector do not have a presence on social media. Here are 10 reasons why being social is vital for modern travel companies..."

Creating Online Travel Content That Sells

An article for Melt Content and Travolution, January 2014

"Explore the sites of any major travel agent, airline or tourist board and you'll be bombarded with a never-ending stream of travel content. Yet little of this actually offers tangible results..."